Page 36 - January_2023

COVER STORY
INTERACTION Volvo CE also has tie-up with local dealer teams to conduct Your outlook for the rentals market

India is in the midst of a boom in infrastructure development
training workshops for construction equipment operators across
that in turn, has unleashed the entrepreneurial spirits with intense
the country. Post workshop, participants are awarded certificates
authorized by IESC and recognized by industry members,
competition to bag new projects. This will, in our opinion, only spur
the rapidly-evolving rental market especially because there are
improving their employability. In addition, we have invested in
a state-of-art Digital Live Training Studio at our Customer Centre
who may not have the resources but need a brand like Volvo to
Facility. Here, we engage in competence and skill development
bid and win projects in their region.
of our dealership teams with customised training modules, live thousands of budding entrepreneurs, particularly in the hinterland,
streaming of machines and components, and instructor-led virtual
interactive sessions. What are the organizational surprises we can expect from you at
BAUMA CONEXPO INDIA? Are you launching any new innovative
What’s your strategy in this price sensitive market? To what extent products or new breakthrough technologies at BAUMA CONEXPO
is consumer behavior influenced by cost? INDIA? Are you also looking for new collaborations and tie - ups?
Price is what the customer pays. Value is what he gets. At Volvo For bauma CONEXPO, Volvo CE India will focus on construction
CE, we believe that while equipment cost matters, what matters equipment for road & retail segments. On display will be the Volvo
more is return on investment. We believe that if we convince the EC200D Crawler Excavator with Quick Coupler plus HB22 breaker.
customer sufficiently well on product benefits and potential profits, Versatility and complete ease in operations are hallmarks of this
both in short term and over the long haul, there is little or no need product.
to justify the initial cost he pays. Also on display would be EC300DBH, custom-built for the
quarry. It is armed with heavy-duty lower frame and toughened
Give us an understanding of the after-sales services offered by undercarriage components and powered by Volvo D7E engine.
your company? The EC300DL BH is designed to deliver best-in-class productivity
At Volvo CE, we pride ourselves on the fact that our relationship with while ensuring lower operating costs and overall operator comfort
customers actually commences after the sale has concluded. and safety.
On offer is a comprehensive after-sales package that goes way Our exhibit of Road Machine Products will include the Volvo
beyond equipment purchase. It includes productivity services, P7320D Track Paver is most recent paver range to be launched in
consultancy services, uptime services, fuel efficiency services, India. The unit offers a winning combination of power, production
financial services, training services and more, apart from a wide capacity and precision for excellent paving quality with perfectly
range of RMAs. It perhaps explains why Volvo Customers remain smooth mats. With a Volvo fixed screed, this Paver is proven to
Volvo Customers for years, sometimes decades. be effective when paving up to 700 tons per hour at 9 meters
width. This level of throughput makes it versatile enough for a
Which are the areas which will drive your business going forward? range of applications, including city roads, highways, and waste
While massive public investments and government-led initiatives storage areas.
such as Atmarnirbhar Bharat, Make in India, Housing for All, Not to forget, we have an exciting launch awaiting everyone, and
National Infrastructure Pipeline, and new mass transport and it gives me great pleasure to invite all to our stall O.C10 on the
logistics networks promise exciting growth opportunities across afternoon of 31st Jan, for the surprise reveal.
all areas of infrastructure development, we believe two key
areas stand out for our business going forward – road building What is your feedback from previous editions of BAUMA CONEXPO
and mining. Road constructions are set to grow in high double INDIA and what are your expectations from the current one?
digits for the foreseeable future thanks to Bharatmala and Bauma CONEXPO is a leading platform for comprehensive market
Sagarmala Projects and sustained demand across rural, urban, overview and perhaps the most important meeting point for the
border and coastal segments. So far as mining is concerned, construction equipment industry. We believe bauma CONEXPO
the Government’s new policy has unleashed market forces with 2023 will help us showcase our technological innovations to both
fresh investments flooding into private mining ventures to meet the national and international audience and actively engage
the surging demand for metals and minerals. with our future customers.

Your comments on the financing of equipment. How fast and What is your outlook for the construction equipment industry and
easy is it for a customer to get finance? What according to you your company going forward?
will enthuse customers to buy equipment and thereby increase We are living in the golden age of Indian infrastructure
sales? development. And prospects for Indian CE Industry are brighter
Nearly 90% of new construction equipment are purchased via than ever. Opportunities abound across sectors - from highways
external financing and ready availability of low-cost finance & expressways, railway & metro network projects, port & airport
continues to remain a key challenge, especially for first-time development to Nal se Jal Scheme, National Infrastructure
buyers and MSMEs. We believe structured easy-to-process-and- Pipeline, PM Awas Yojana and Gati Shakti Master Plans and
service financial packages across regions bundled with value- more. Volvo CE India is well poised with a portfolio of premier
added services will go a long way in promoting sustainable construction equipments that are an absolute win-win – both for
infrastructure development in our country. customers and the larger environment we live in.

36 CONSTRUCTION OPPORTUNITIES|JANUARY 2023