Page 33 - April 2022
P. 33
CURTAIN RAISER EXCON
SPOTLIGHT
BKT – the ‘Made in India’
brand growing stronger
The last 2 years have been As they say - ‘With Challenges comes never before.”
very challenging, however, Opportunities’ and BKT with its out-of-the-box BKT’s turnover is all set to cross a billion dollars
BKT continued with its thinking has not only survived these 2 years of this year with India contributing to 20% and
growth streak even during great uncertainty but has geared up to meet exports of 80%. In the construction segment,
BKT’s XL Grip Ultra tire is a big hit and rules
the future market demand and sustained be
the pandemic and had a front runner. the market. The company is also planning to
an average growth of 20% Rajiv Poddar, Jt. Managing Director says, “We, increase the range in this category to meet
y-o-y in the last two years. at BKT, give a lot of thrusts market demand. Solid tire is another segment
to develop infrastructure BKT is focusing on and plans to expand its
by way of expansion of range to 24 to 25 inches to cater to the forklift
around `2500 crores in and compactor OEMs. BKT invests heavily
the last 2 years in the field on Research & Development, the company
of tires, carbon black, has a testing lab to test raw materials and
and self-sustaining power develop compounds. The company is also
generation plant at our Bhuj plant. Apart from working on Green Rubber keeping in mind the
building new infrastructure, it is very important environment.
to maintain and upgrade your existing Dilip Vaidya, President and Director of
infrastructure, hence last year the company Technology says, “Our claim ratio for the
completed `450 crores capacity expansion wastage is the lowest in
at the Bhuj plant. Overall, we have invested a the tyre industry. Recently
lot of our time and efforts to be ahead or at we have started working
par with the competition.” on crushed fabric to
BKT foresees great demand from the mining manufacture solid tires.”
sector and has enhanced its product portfolio
for the Indian mining market by launching Going Forward: With a current market share
‘MINEFORCE’. The company has also of nearly 6% in the global off-highway tires
enhanced its All-Steel Radial tires range and segment, BKT tires are exported to more than
launched its 57 inches tires and will be shortly 160 countries and have over 3200 SKU globally.
launching its 63 inches tires to compete in the BKT looks forward to aggressively penetrating
Indian and global mining market. BKT is the only the American and Indian markets.
Indian manufacturer of these sizes of tires.
Arvind Poddar, Chairman BKT @ EXCON: This year BKT has taken up a
and Managing Director huge stall at a premium position indoor and
said, “We are seriously also is one of the sponsors as EXCON happens
considering further to be the largest exhibition on construction &
expansion to avoid mining equipment and is a perfect place to
shortage of tires as the showcase its capabilities.
demand from the Indian
and global market has been increasing as For more details visit: www.bkt-tires.com
APRIL 2022|CONSTRUCTION OPPORTUNITIES 33